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We'd rather say "not yet" than take on the wrong process.

We build first and get paid from verified results. So every yes has to be a process we're confident we can move. Before we say yes, every process has to pass six checks.

Henrique MilliFounder, HMD Digital29 September 20264 min read
Abstract study of a glass lens resting on stacked sheets of paper, lit with soft green light

Can we measure it?

Hours, errors, delays, lost revenue. If nobody can say what the process costs today, nobody can prove it improved. The good news: in most companies the work is concrete and close at hand. You can watch it, time it and count the errors.

Is it worth it?

A task that eats a few hours a month doesn't need an agent. One that eats half a person's week or more usually does, and so does one whose mistakes and delays are costly even if it takes less time.

Does it repeat?

Agents earn their keep on volume: quotes, reports, document packs, inbox triage, onboarding. Work that comes back every day, in roughly the same shape, with the same small judgment calls.

Can it be built safely?

The data has to be reachable and mistakes have to be catchable. Where judgment matters, the agent hands the decision to a person. Some processes should stay human, and we'll say so.

Is someone in charge?

We need an owner, CEO or COO who wants the result and stays involved. "Let's explore AI" with no owner is a no, because nobody will be there to decide when the demo is ready.

Will the team work with us?

We sit with the people doing the job. If they can't spare a little time, the system won't fit how they actually work. It doesn't take much of it, but it has to be real.

Miss one and we pass

Not yet is an honest answer.

Miss one check and we pass, or we come back when it changes. It saves both sides months.

When all six line up, we measure the process with your team and build a working demo on it. You see it at work, with a proposal and a clear ROI, before you commit to anything.

Think you have a process that passes? Tell us about it. We'd rather hear the messy version.

Portrait of Henrique Milli, founder of HMD Digital

Written by

Henrique Milli

Founder of HMD Digital. An engineer who ships production systems where failure is expensive, and builds and manages MidasCV, Ultravisible and Docable.

Got a process you'd happily never think about again?

Tell us about it. One conversation is enough to know whether there's a real opportunity.